SEATTLE, WA (December 8, 2016) – Calling all women! The snow is falling and it’s time to have some fun on the slopes with your girls! In less than two weeks, on Saturday, December 17, the 4th annual International Women’s Ski Day (IWSD), created by K2 Skis, will take place across the globe.
SEATTLE, WA (November 10, 2016) – RIDE Snowboards is pleased to announce the completion of its new global sales and marketing structure. Earlier this year, Jim Linnberg took over the roles of Global Brand Director and US Director of Sales for the RIDE brand. Jim brought with him a wealth of industry knowledge, hundreds of black t-shirts and an untamable mess of disgusting and unwashed beard hair.
SEATTLE, WA (November 9, 2016) – K2 Skis is thrilled to welcome Olympic Gold Medalist Joss Christensen to its roster of professional athletes. By adding Christensen to the Factory Team, K2 continues to show its dedication to the freestyle market while further solidifying one of the best and longest standing pro teams in skiing.
SEATTLE, WA (November 1, 2016) -- Sean Pettit was a child stuck in a pro skier’s body when he initially signed his first contract with K2 Skis at age 12 in 2004. Now, 12 years later, he is one of the most well-known, progressive and dominant influencers on snow. K2 Skis announced a continuation of Pettit’s contract with the Factory Team this week, further positioning him as a premier athlete that will help build the future of the K2 brand.
SEATTLE, Wash. (October 18, 2016) – After a flurry of corporate news that brought into question K2 Sports’ future, the company made a statement about its health and longevity this week by naming multiple new hires within its marketing ranks. Valerie Long was named Marketing Manager – K2 Skis & Skates, Dan Mayers was promoted to Marketing Department Coordinator, and Adam Harkness stepped in as the new Social and Digital Media Strategist.
PORTLAND, OR (May 31, 2016) – Today, The Dyrt launches their new website that will soon become the nation’s leading campground search tool driven by crowdsourced photos, videos and reviews of nearly every campground in America.